Mac’s Convenience Stores announced today that it will be retiring the Mac’s brand, and adopting the Circle K brand across most of its North American, European and Asian stores.
For Canada, the change will begin rolling out in May 2017, following similar rollouts across the US and Europe. It will, however, keep the Couche-Tard banner for its Quebec stores, where the company’s head office is located.
Circle K is Alimentation Couche-Tard’s most widely used store banner across the US and 12 other countries.
What do you think of this announcement? Will it help to create a more cohesive, global brand? Comment below and let us know!
Related articles:
Articles connexes
Minimum wage increases in 5 provinces
7-Eleven and Walmart team up in the name of convenience
Balance Calories aims to reduce beverage calories by 20%
Shine Auto Wash gives away 54,000 washes in one month!
Wayne Fueling Systems Reaches Agreement to Acquire Vianet Fuel Solutions
Quebec's largest convenience event is changing its name and moving to the fall
Beer, cider to be sold in 80 more grocery stores in Ontario this summer
CIPMA President and CEO Tricia Anderson announces departure
Fake news! 7-Eleven is NOT closing all Ontario stores
Greenergy launches new Breakaway™ offer for Canadian retail gas outlets
