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Ontario CStore Day goes virtual

Screen Shot 2020-07-30 at 12.43.40 PMCStore Days will once again take place throughout Ontario, but with a twist.

The Ontario Convenience Stores Association is turning what is traditionally a one-day event into a week-long effort to raise awareness of the important role c-stores play in communities, as well as raise funds for the province’s four children’s charity hospitals.

  • Sick Kids’ Foundation
  • Children’s Hospital of Eastern Ontario Foundation
  • Children’s Health Foundation
  • McMaster Children’s Hospital Foundation

This year, CStore Days will happen August 15-22, with a special focus on Saturday, August 22.

Whereas local politicians have traditionally shown their support for small businesses in-person (some even helping out behind the counter) due to the ongoing need for social distancing in light of COVID-19, this year’s C Stores Day will be virtual: The OCSA is encouraging MPs and MPPs to tweet their support of the campaign.

In turn, the OCSA will continue to partner with the children’s hospitals to raise important funds and  convenience stores can accept donations any time throughout the week-long event.

In a statement, the OCSA said: “We encourage our industry to collect donations electronically at the cash while customers are paying with debit or credit cards.”

There are more than 6,000 c-stores operating as independents and regional chains in Ontario, opening up the potential to do a huge amount of good in their communities in support of the children’t hospitals.

If you are interested in participating, contact Donna Montminy at (905) 845-9152 or click here for more information.

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National Convenience Week kicks off August 31

unnamedThe Convenience Industry Council of Canada is moving ahead with plans for this year’s National Convenience Week, which is to take place across the country from August 31st to September 4th.
The event is two-fold – it celebrates the nation’s convenience industry, while also supporting communities by raising fund for Make-A-Wish Canada (formerly Children’s Wish Canada).
In a note to members, CICC said: “More than ever, now is the time to celebrate the stores that have remained open from the start of the pandemic to supply essentials and basic groceries, and the frontline store staff that showed up to serve their communities.”
In 2019, more than 200 community leaders and 2,400 stores coast to coast celebrated this industry and raised more than $180,000 – enough to support 18 wishes – for Children’s Wish Foundation of Canada.
For more about National Convenience Week and how to get involved, click here. 

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Petroleum sector pledges support during COVID-19

Screen Shot 2020-05-05 at 11.40.37 AMImperial Oil is the latest major petroleum company to roll up its sleeves in the fight against COVID-19. Already, Shell is offering free sandwiches and beverages to essential workers during the pandemic. Now, Imperial is coming forward with initiatives to help support those on the front line and aid in the fight against the spread of the virus. 

The Calgary-based company reports that they will provide up to $2 million in free fuel vouchers to frontline nurses, paramedics and doctors as part of its Heroes Campaign launched in response to the COVID-19 pandemic. Through this promotion, Imperial is offering 80,000 digital vouchers, each worth $25, to healthcare workers currently providing critical care across Canada. Vouchers can be secured online on a first-come, first-served basis at and are redeemable at more than 2,000 Esso and Mobil stations across Canada through the company’s free Speedpass+ mobile payment app.

Imperial is also donating 60 tonnes of isopropyl alcohol (IPA) to be used in disinfectant products. IPA is an ingredient used in medical, health and pharmaceutical applications, such as hand sanitizer, medical wipes and rubbing alcohol. This donation will assist the production of more than 600,000, 350 ml bottles of hand sanitizer.

“We recognize the need is great and while many of us are isolating in the physical sense, I am proud of how our employees and neighbours have come together to donate critical supplies and funding where it is needed the most,” says Imperial CEO Brad Corson.

In addition to helping to meet Canada’s demand for IPA, Imperial has also supported the country’s pandemic response efforts by donating hundreds of laptops to students and matching employee cash donations 2:1.

Imperial reports that their laptop initiative will support on-line learning with a donation of 500 laptops to help meet the demand for technology devices while classrooms remain closed. The program has Imperial working with the Electronic

Recycling Association’s Lending Laptops Program in support of the Calgary Board of Education’s EducationMatters campaign.

With community charities in greater need than ever, Imperial has teamed with its employees to help. Imperial increased its match dollars to $2 for every $1 given by an employee. This is for donations to community charities and not-for-profit organizations.   

“We owe so much gratitude to those on the front lines who are working long hours helping those in need,” says Imperial’s CEO. According to Corson, the company will continue to look for ways to support Canadians as we all manage through this challenging period.


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