
READ: OLG shares best practices for lottery sales during the pandemic
- C-stores account for 76% of Ontario lottery sales for OLG.
- During the pandemic, this increased to almost 85%.
- C-stores facilitate $2.4 billion in lottery sales every year for the province.
- C-stores earn 5% on standard electronic tickets and 8% on scratch tickets.
- The margins are slim, but the value for c-stores is in generating foot traffic.
- As more customers pay with credit cards, c-stores are being hit with transaction fees of 2 to 2.5% on lottery purchases, further reducing margins.
- Lottery commissions haven’t increased in more than 30 years.
- OCSA is suggesting a 2% increase in commissions.
- An additional 2% at point of sale for lottery equals about $5,000 per store.
- This would inject an estimated $30 million into the convenience channel.