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2021 Star Woman in Convenience winner: Jody Rubino

Regional retail & marketing manager, W. O. Stinson & Son Ltd.

Jody Rubino believes that going above and beyond for customers is not an aspiration, it’s the foundation of the convenience store sector. “You build from there. The convenience industry is the hub of the community, and that is where friendships, trust and the needs of customers start.”

One example of putting customers first: ensuring placement of hand sanitizer dispensers at the Stinson pumps and that masks and other PPE are available in the company’s corporate stores across Ontario.

It is that kind of thoughtful thinking that has defined Rubino’s 30-year career in customer service, almost a decade of that in the c-store sector. She makes certain that stores are keeping up with consumers’ evolving needs and that they are clean, bright, and easy to navigate.

Her demonstrated leadership skills, combined with analytical and strategic planning acumen, position her as a strong mentor and brand ambassador, who is very involved in her community and leads the support of the OCSA’s Convenience Store Day in Ottawa.

A strong communicator, she makes sure marketing is current and easy for customers to see, all while giving them a great experience and a feeling of value. “Fast, friendly, accurate service is what we strive for,” says Rubino. “We have a saying at W.O. Stinson and that is ‘You can count on us’.”


Join us on September 29, 2021, as the industry comes together to honour the winners at the 2021 Star Women in Convenience Awards Event.

Register today!
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