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7-Eleven expands partnership with TGS Esports
Promotional events align the c-store brand with the gaming community.
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Guru puts 'plant-based' at the centre of a new marketing campaign
Communications will be supported by large-scale in-store activation program, with the support of Guru's exclusive Canadian distributor.
How to connect with generation Z consumers
Demographic views mobile devices as an extension of themselves.
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Boost your sales with Pompe Media's new digital poster
Broadcast your promotions to attract more customers.
How convenience stores can overcome the uncertainty of the 2021 holiday shopping season
Using technology to create marketing and promotional strategies with an ever-increasing amount of variables is key.
Circle K to bring 9,000 stores to life with global Pokémon GO partnership
The augmented reality game is expected to drive in-store traffic by engaging Pokémon GO Trainers, Circle K customers and mobile game enthusiasts.
7-Eleven builds on TSN partnership
Contests and content designed to engage customers and 7Reward members.
Couche-Tard unveils new brand identity
New look is designed to unite global company, with a wink to its heritage.
Digital signage 101
Expert share pros, cons and best practices
Couche-Tard hires new ad agency
Taxi is the AOR for the Circle K and Couche-Tard banners in Canada.
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Companies offer vaccinated customers freebies and discounts in marketing push
Businesses that have struggled during the pandemic are willing to use brand recognition to advance an important message.
10 tips for sparking social media conversations
Two family-run convenience retail businesses have social media success commonalities that they learned through trial and error.
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