Hershey Canada capitalizes on consumer engagement using high-foot-traffic activation and impulse display strategies to keep Oh Henry! top-of-mind as a "Hunger Bar."
The Soapbox debunks the margin erosion myth: Car wash operators across North America use subscription models to build loyalty, protect profits and scale efficiently.
The retailer, which also owns SportChek, Mark's and Party City, has been working with software giant Microsoft to develop Mosaic, a new customer intelligence platform.
