2024 Impact Awards winner: ClearWater CarWash, Alberta

“We strive to be a responsible corporate citizen that contributes positively to the local community’s environmental, economic and social well-being,” says Jayson Sevilla, site manager. 

For ClearWater CarWash, that means a multi-layered approach, which includes sustainability measures, like using 55% reclaimed water and biodegradable soap for the wash process and encouraging the adoption of electric vehicles by offering Level 2 EV charging stations on-site.

It also endeavours to raise awareness about eco-friendly practices and the benefits of professional car washing over home washing, such as water conservation and environmental protection. 

Being a good corporate citizen is also about being a community champion by supporting local businesses and charities, such as the St. Albert food bank, plus regular participation in local events, like the Rainmaker Parade and seasonal fairs, plus creating jobs for residents. 

“By integrating these community-focused initiatives into our business model, ClearWater CarWash positions itself as more than just a service provider,” notes Sevilla. “We believe in fostering an inclusive environment for our staff, beyond their professional roles. We create a stronger bond with them by nurturing their personal growth, recognizing their interests, and celebrating their victories. Community events provide the perfect opportunities to demonstrate those commitments.”