2024 Impact Awards winner: Muskoka Brewery

“It is important to us to be a leader in environmental stewardship. 

Being based in the Muskoka region of Ontario we are fortunate to be surrounded by a wide and diverse environment,” says Gavin Whitehead, channel manager—grocery, export & emerging retail channel. “With the Muskoka Brewery Community Fund, it’s our promise to make a difference in our community and a commitment to preserving our natural environment.” 

In keeping with its goal, the brewery has partnered with Veritree, a B.C.-based organization aiming to embed nature into more than 100,000 businesses) to make an impact in restoring the planet. 

Participation in this program was taken to step up the company’s positive contributions to the local environment. 

“As a beverage producer our industry uses natural resources in our production process,” says Whitehead. “Though we follow strict guidelines to help reduce our footprint, this was one more active way to involve ourselves in the environmental improvement opportunities allowed to us.” 

The company also strives to take proactive steps above and beyond its current work to manage its carbon footprint. 

As a result, 2,500 trees were planted in summer 2024. 

Muskoka Brewery shares information about its environmental initiatives on-site at the brewery and online.