The Canadian Independent Petroleum Marketers Association (CIPMA) has a new name: The Canadian Energy Marketers Association (CEMA).
The national not-for-profit trade association, which has served as the voice of traditional and alternative fuel marketers in Canada for over two decades, is "changing its name to reflect the evolution of our nation’s vital energy supply, distribution and marketing industry," according to a release.
CEMA members include progressive leaders who are responsible for the distribution of diverse products like gasoline, diesel, heating oil, propane and aviation fuel, as well as low-carbon transportation energy solutions including renewable fuels and electric vehicle charging stations across a vast geography, to diverse industries, and to millions of Canadian consumers.
“For decades, we have helped Canadians in every region and industry to do their work, live their lives and contribute to their communities, all while fuelling the Canadian economy,” said Jennifer Stewart, CEMA’s CEO. “As we look towards the future and rebrand to reflect our critical role in it, we will continue to advocate for our sector in policy-making decisions by demonstrating our dedication to innovation, our commitment to emissions reductions and our meaningful contribution to economic growth.”
“This association has become a fixture in the Canadian energy industry, and our new name reflects our members’ proactive, solution-oriented approach,” said Peter Kilty, chair, CEMA. “We take great pride in advocating on behalf of the sector with all levels of government because we want to contribute to strong, effective policy which ensures a robust Canadian supply chain that can process, distribute, and sell a diverse mix of energy solutions as part of Canada’s long-term carbon reduction strategy.”
CEMA notes its members "are committed to channeling the sector’s unparalleled experience and adaptability, and to continue to help policymakers work towards achieving net zero by 2050. This has been demonstrated by members’ early adoption of – and consistent commitment to – innovation within their businesses, and CEMA leadership will continue to support its members as they grow and adapt their businesses at this unprecedented time in Canadian and global history.