The world’s largest consumer-voted award for product innovation is back once again. Product of the Year currently operates in over 45 countries, and entries for the 2024 Product of the Year Canada are now open until September 30, 2023.
Four-thousand Canadian consumers will cast their vote this year and award products in multiple categories with the Product of the Year seal.
For consumers, the seal helps guide shoppers to the most innovative products in their market. For manufacturers of the winning products, the award is a powerful marketing message proven to increase product trial, awareness, distribution and sales.
The 2024 winners package includes:
- The right to use the Product of the Year Canada seal in marketing and communications for two years
- Inclusion in an integrated B2B & B2C winners marketing campaign
- A detailed consumer research report with category specific results, conducted by leading research company, Kantar
For the past 35 years, marketers around the world have turned to Product of the Year to amplify their marketing strategy and drive growth.
Check out previous Product of the Year Canada Award winners here.