The company’s purpose is to enhance the quality of life and ensure a healthier future for all Canadians and help communities to thrive, starting in its own neighbourhoods. It is proud of the work being done across all its charitable partnerships.
In 1989, recognizing that young people were facing a growing mental health crisis, it became a founding partner of Kids Help Phone — the country’s first and only 24/7 phone line for youth in crisis. The company placed Kids Help Phone’s logo and phone number on the packaging of many of its products to raise awareness of the new service. It has supported the cause ever since.
Nestlé Canada also sponsors Food Banks Canada’s After the Bell program, which provides healthy meals and snacks for children, who would typically access school-centred food support programs, across 198 communities nationwide The company also donates surplus product for redistribution to food banks and social service agencies.
In 2022 and 2023, Nestlé Canada participated in the #Toonies4Tummies Campaign, hosted by The Grocery Foundation. The campaign incorporated the KitKat brand in 2022 and Nesquik in 2023 and raised over $7.5 million across both years with 100% of the proceeds directly benefitting student nutrition programs.