To capture share and drive engagement in a price-sensitive market, data shows convenience and gas leaders must deploy a dual-track tech strategy that scales valuable app-based rewards for younger cohorts, while preserving connections that keep older customers coming back for more.
From streamlining staff management to predicting customer churn, AI-driven tools are helping operators manage daily operations, maximize efficiency and reimagine the customer journey.
Circle K Canada launches "What's Your Swirl Personality?" combining Froster drink customization, social media gamification and digital Beverage Club rewards.
CSNC breaks down new research from Technomic for five actionable menu and operational strategies to turn routine commutes into high-margin foodservice sales.
With political volatility and fuel costs in flux, loyalty programs offer a vital way for c-gas retailers to combat price-tracking apps and ease customer fears.
