Conagra Brands has appointed Lynne Strickler as its head of marketing in Canada, She steps into the role on Jan. 31.
Strickler will be responsible for building the brand strategy, aligning it with international and local business plans and ensuring key metrics are met, according to a press release.
Prior to joining Conagra in 2017, Strickler held brand management roles with Kraft Foods and Kraft Heinz.
Strickler will report to Paul Hogan, vice-president and general manager, Canada.
Originally published at Canadian Grocer