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Jones Soda Co. moves to sell shares to support operations

Funding move signals cash needs after an explosive Q4 growth spurt last year.
Naomi Szeben headshot
row of Jones Soda on a store shelf
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row of Jones Soda on a store shelf
Shutterstock

Jones Soda announced today that it plans to raise up to $2.5 million (USD) by selling shares to investors. 

The company will offer up to 7.5 million units, priced at 0.33 each. The deal is expected to close around May 7, 2026, as long as standard conditions are met. 

Each unit includes one common share and half of a warrant. A full warrant gives the investor the right to buy one additional share at $0.45 anytime over the next 36 months. 

There’s also a clause that could speed things up: If the company’s share price rises above 0.47 for five straight trading days’, Jones Soda can give investors 30 days notice to use their warrants early. After that 30-day window, any unused warrants will expire. 

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The company is working with Revere Securities LLC, which is helping arrange the deal and will receive a fee equal to 8% of the total money raised. 

Jones Soda says it will use the funds for general business expenses (working capital.) 

While this move does not confirm distress, it could highlight tight capital conditions. For convenience retailers and suppliers, it’s a reminder that emerging beverage brands like Jones Soda may face ongoing funding pressures as they scale in a competitive market. 

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