2025 Star Women in Convenience winner: Akanksha Inda

Akanksha Inda               

Marketing Manager - Digital & E-Commerce

7-Eleven Canada, Inc.

How did you get into this business?

My prior experience with e-commerce marketplaces with retail brands brought me to this journey of building and scaling home delivery in the convenience industry with 7-Eleven. Building this digital extension of our physical stores and reaching new customer segments for the brand has been a truly rewarding experience.

What do you like most about your job?

Living up to the 7-Eleven promise of providing convenience where and when customers want it, especially with home delivery and how it has changed customer behaviour in the past few years is what excites me the most! This is a constantly evolving space, and I love simplifying this digital customer experience and finding new ways of reaching customers based on their evolving needs.

What's the best advice you ever received?

One of the best pieces of advice I received was to focus on growth over perfection. One can get hesitant to take on new challenges owing to fear of failure, but you only learn when you attempt something new—so prioritizing learning and improvement over being flawless will not only help you grow faster but will also lead to transformative business outcomes!

What excites you most about the future of this channel?

When it comes to e-commerce, this is an incredibly dynamic space, constantly evolving with technology and customer behaviour. What excites me the most is its limitless potential for innovation—especially in areas like personalization, AI-driven insights and seamless omnichannel experience. The ability to leverage data to enhance digital customer journeys, predict trends and create personalized shopping experiences is truly fascinating.