2026 Impact Awards Winner: Coca-Cola Canada Bottling Limited

Coke Canada Bottling launched its national Canada’s Kindest Community program in 2024 to celebrate kindness and community-driven impact. Building on Coca-Cola’s tradition of the Holiday Caravan program, the initiative is supported by retailers, community partners and employee volunteers.

In 2025, the program returned with an expanded reach. Canadians submitted nominations by scanning QR codes at caravan stops and select retail locations. The Canadian family-owned business also doubled the grand prize to $100,000.

The donation is awarded in partnership with Community Foundations of Canada to a local foundation serving the winning community. That community also receives the official title of Canada’s Kindest Community and a dedicated stop on the following year’s Holiday Caravan tour.

Participation nearly doubled in 2025, with more than 800 communities involved and thousands of applications submitted. Peachland, B.C. was crowned the winner, with the $100,000 grant directed to the Central Okanagan Foundation.

A critical engine for this success was the support of Coke Canada’s retail customers—including convenience and gas—which served as high-traffic community hubs and helped connect the national contest with local residents.

Margaret “Maggie” Fenton, manager of a Petro-Canada in West Kelowna, B.C., exemplified this retail mobilization. Knowing many of her regular commuters lived in nearby Peachland, Fenton and her team actively promoted the contest. 

Now a part of the broader Coca-Cola Holiday Caravan tour—which involved 200 local activations and 6,000 employee volunteer hours in 2025—the Canada’s Kindest Community program reinforces Coke Canada’s commitment to driving lasting community impact and moments of optimism coast-to-coast.