FreeWire’s Accelerate Program to help c-stores host ultrafast EV Chargers

FreeWire Technologies’ Accelerate Program looks to assist convenience stores in offering and collecting payments from ultrafast EV charging amenities at their site, while FreeWire owns and operates the equipment. 

FreeWire’ program now offers a range of flexible deployment options for retailers seeking to host ultrafast charging, from complete ownership to participation in the Accelerate Program, tailored to meet each site's unique requirements and accelerate the installation of charging infrastructure. 

FreeWire’s previous deployment model allowed retailers to purchase the charger and retain charging revenue. While FreeWire says that its solution is typically faster and less costly to deploy than traditional solutions, the addition of the Accelerate Program gives convenience stores the chance to deploy fast charging with zero financial burden.

By the year 2030, projections suggest that the United States will experience a surge in EV adoption, with over 26 million EVs on American roads. This growth will require a substantial expansion of public fast-charging infrastructure.

"The Accelerate Program demonstrates our conviction in the improving economics of EV charging. We are investing our capital to promote our customers' businesses enabling them to market an EV offering under their brand with zero upfront costs. This is an unparalleled opportunity for businesses to leverage the growing need for this amenity,” says Arcady Sosinov, FreeWire founder and CCO. “At FreeWire, we envision a future where EV adoption is uninhibited by available charging infrastructure, and the Accelerate Program is a crucial step towards making that vision a reality."

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A key feature of the Accelerate Program is its flexibility in branding, providing the host retailer with control over the charger's image. Custom charger branding gives convenience stores a chance to amplify their brand and stand out in a competitive retail landscape. FreeWire’s Boost Charger features a 24-inch screen allowing for creative promotions and direct customer engagement at the point of charge. The Accelerate Program also allows businesses to tap into valuable data on charger usage and customer behavior, information that can help drive additional spending and boosting overall revenue for the store.

Chevron is among the first to participate in FreeWire's Accelerate program.