News Briefs

Kellogg Co., the maker of Frosted Flakes, Rice Krispies and Eggo, will split into three companies focused on cereals, snacks and plant-based foods.

Kellogg's which also owns and MorningStar Farms, the plant-based food maker, said Tuesday that the spinoff of the yet to be named cereal and plant-based foods companies should be completed by the end of next year.

The company's corporate headquarters will move from Battle Creek, Michigan, to Chicago, but it will maintain dual headquarters in both cities for its snack company, which makes up about 80% of current sales. Kellogg's three international headquarters in Europe, Latin America, and AMEA will remain in their current locations.

Companies have begun to split up at an accelerated pace, including General Electric, IBM and Johnson & Johnson, but such splits are more rare for food producers. The last major split in the sector was in in 2012, when Kraft split to create Mondelēz.

- The Associated Press

7-Eleven in the U.S. is diversifying its delivery options by teaming up with Waitr Holdings Inc., an on-demand food ordering and delivery service. The new collaboration provides a fresh delivery option for customers across more than 700 7-Eleven locations.

“We’re excited to reach and serve our customers on Waitr with what they want – when, where and how they want it,” said 7-Eleven SVP and chief digital officer Raghu Mahadevan. “We look forward to bringing fan-favourite 7-Eleven products – like ice cold Slurpee drinks, hot pizza or ice cream– to even more customers across the country.”

Waitr operates in more than 1,000 cities in the United States and has 26,000-plus restaurants on its platform. 

“The addition of 7-Eleven to our platform represents the newest example of our ongoing commitment to expand into new delivery verticals,” said Carl Grimstad, CEO and chairman of the board of Waitr. “This partnership creates a new level of convenience for our customers. Effective immediately, we will be able to deliver your favourite food and snacks from hundreds of 7-Eleven locations directly to you.”

The new partnership builds on 7-Eleven's current delivery portfolio in the U.S., which includes Uber Eats, Grubhub, Instacart, Postmates and DoorDash, as well as Google Food Ordering and Favor in select markets.

Of course, 7-Eleven also offers delivery via its propriety 7NOW mobile app. The Gold Pass launched earlier this year.  

 

BRAMPTON, Ont. - Loblaw Companies Ltd. says it plans to eliminate all single-use plastic shopping bags from its stores by the end of the first quarter of 2023.

The parent company of Loblaws and Shoppers Drug Mart says the move will apply to its corporate and franchise grocery stores, pharmacies and PC Express service.

It has 2,500 stores across the country.

Loblaw says as single-use plastic shopping bags are phased out systematically, province by province, customers will be have a variety of reusable alternatives.

It says customers have already rallied around reusable bags.

Loblaw says the adoption of a plastic bag fee has led to a 70% decline in the use of plastic bags in its stores.

- The Canadian Press

TORONTO - Grocery giant Empire Company Ltd. is moving forward with a new loyalty program after becoming a co-owner of the Scene+ program operated by Cineplex Inc. and Scotiabank.

The three parties announced the new partnership on Tuesday. The theatre operator and bank said the addition will allow Scene+ members to earn and redeem points at the majority of the grocer's supermarkets, including Sobeys, Safeway, Foodland, IGA, FreshCo, Needs, Thrifty Foods, Les Marches Tradition, Rachelle Bery and Lawtons Drugs

Scene+ allows cardholders to rack up points when purchasing movie tickets from Cineplex, meals from Recipe Unlimited Corp. restaurants including Swiss Chalet and Harvey's and when banking with Scotiabank. The points can be redeemed for purchases made with these businesses and others.

The deal could make the program more lucrative because it broadens the roster of retailers Scene+ can be used at and exposes all of the owners to Empire's customers, a consumer base that makes frequent shopping trips.

"We have three great Canadian brands, and we feel with the Scene+ loyalty program, we will basically improve the reach of all of our members, with the addition of groceries and all of the other things we have,'' said Ellis Jacob, Cineplex's chief executive. "To me, it's a really a big win for Canadian consumers and a big win for our program as we move forward.''

Jacquelin Weatherbee, Empire's vice-president of communications and corporate affairs,said the grocery chain did not have to pay for its co-owner status because of "the opportunity'' it brought to all of the partners.

Asked whether ownership was structured at 33.33% each, Dan Rees, Scotiabank's group head of Canadian banking said "we are all equal partners.''

He added that millions of Canadians enjoy Cineplex's entertainment every year. Scotiabank and its Tangerine brand have 10 million customers, Empire has roughly 10 million and Scene+ has about 11 million members.

The Scene+ rollout at Empire's chains and through its Voila delivery service will start in Atlantic Canada in 2022, and by early 2023 will be launched in supermarkets across the country.

However, the program will not be available at its Farm Boy or Longo's stores.

"We're always looking at new opportunities to help evolve and expand (the) offering, so they aren't a part of the current rollout plan, but we'll make some considerations for the future,'' said Weatherbee.

At a later undisclosed date, Scene+ will be accepted at Empire's network of liquor stores in Western Canada.

Competitor Loblaw Companies Ltd. has long operated its own loyalty program that can be used at its grocery stores and pharmacies, while Metro Inc. has its own program in Quebec, uses Air Miles in Ontario and Thunder Bucks in Thunder Bay.

Empire has long relied on Air Miles, which it will now phase out.

Shoppers will be able to earn Air Miles until the Scene+ program is launched in their region.

Empire had "a lot of suitors,'' when it started exploring a loyalty program, but Weatherbee said it opted for Scene+ because it was a program customers were "overwhelmingly'' interested in.

Weatherbee said the consumer profile is changing and they want loyalty programs that are diverse.

"They want choice on when, where and how they can earn and redeem and solo propriety programs jut don't offer that experience.''

Scene+ was originally created by Cineplex and Scotiabank in 2007, but relaunched in 2021 with a slew of new partners and benefits for cardholders.

- The Canadian Press

MONTREAL - Hundreds of striking Molson Canada workers have rejected an offer from the beverage company, keeping more than 400 employees on the picket lines and bar owners with less on tap.

Teamsters Canada says the union local last week voted 92.4% against a collective agreement put on the table by the 236-year-old brewery in Montreal.

Teamsters spokeswoman Catherine Cosgrove said concerns over salary remain front and centre amid rampant inflation, on top of pension and work scheduling issues.

"As good as it may seem, the workers have to make sure they are not losing money by accepting the contract as presented,'' she said. The parties did not sit down to negotiate until May 23, she added.

Molson Coors spokesman Francois Lefebvre said the rejected deal marks its final offer following the walkout on March 25, with managers now having to deliver beer themselves under a contingency plan.

"This offer was more than generous. And this offer would have made our employees have the highest paying jobs in the beer industry in Quebec,'' he said in an interview. "The bars are kind of being held hostage.''

Renaud Poulin, head of the Quebec bar owners' association, says numerous pubs in more far-flung parts of the province are missing suds due to the 73-day strike.

"It's pretty tough. Everyone's missing beer. We don't have all the brands,'' he said.

Quebec's labour tribunal issued an interim order last month requiring Molson Canada to stop employing replacement workers until a union complaint can be heard by the quasi-judicial body.

VANCOUVER - A&W plans to open the first trial of UK-based chain Pret A Manger this summer in Vancouver after signing an agreement granting the restaurant chain with master franchisor rights in Canada.

A&W says it is introducing Pret's freshly made food and organic coffee as part of a two-year pilot where it will open the Pret brand within A&W restaurants in select Canadian markets.

If the trial phase is successful, A&W Food Services will have the exclusive right to expand the Pret brand across Canada based on an agreed upon development schedule.

A&W chief executive Susan Senecal believes Canadian consumers will respond "very positively and come to love the Pret brand and all that it represents.''

The A&W Fund receives royalties equal to 3% of gross sales at 1,000 A&W restaurants in the royalty pool. The royalty would also apply to Pret products sold in restaurants.

Pret A Manger, which opened in London in 1986, offers sandwiches, salads and wraps, along with organic coffee in more than 550 shops in the U.K., U.S. and several other countries.

- The Canadian Press