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Coca-Cola releases limited edition 'League of Legends' drink
Limited edition cans and bottles will debut in c-stores on June 12.
Parkland teams up with Aeroplan for new loyalty partnership
Multi-year agreement to launch this fall.
Marketing
Consumers lean on loyalty programs to help manage runaway inflation
From gas to groceries, shoppers are looking for ways to save money.
Marketing
7-Eleven Canada taps into inaugural Commonwealth Esports Championships
Together withTGS Esports teaming up with Canada Esports Association to select Rocket League players to represent Canada.
News
Circle K partners with McLaren Formula 1 Team
Marketing efforts will support the return of the Canadian Grand Prix.
Sponsored
Sponsored
Impulse Spinner Rack
Drive highly profitable impulse purchases.
Marketing
7-Eleven expands partnership with TGS Esports
Promotional events align the c-store brand with the gaming community.
Beverages
Guru puts 'plant-based' at the centre of a new marketing campaign
Communications will be supported by large-scale in-store activation program, with the support of Guru's exclusive Canadian distributor.
Marketing
How to connect with generation Z consumers
Demographic views mobile devices as an extension of themselves.
Sponsored
Sponsored
Boost your sales with Pompe Media's new digital poster
Broadcast your promotions to attract more customers.
Marketing
How convenience stores can overcome the uncertainty of the 2021 holiday shopping season
Using technology to create marketing and promotional strategies with an ever-increasing amount of variables is key.
Marketing
Circle K to bring 9,000 stores to life with global Pokémon GO partnership
The augmented reality game is expected to drive in-store traffic by engaging Pokémon GO Trainers, Circle K customers and mobile game enthusiasts.
Marketing
7-Eleven builds on TSN partnership
Contests and content designed to engage customers and 7Reward members.
News
Couche-Tard unveils new brand identity
New look is designed to unite global company, with a wink to its heritage.
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