2023 Star Women in Convenience winner: Julie Pepin

Sales analysis & administration manager

JTI-Macdonald Corp.

What do you like most about your job?

My position involves many elements including strategy, finance, decision-making and administration. I love taking on challenges and being involved in projects that help me develop my strengths. 

What was the biggest challenge of your career?

I had big shoes to fill when I accepted my new role, plus it was stressful working in another language. I adapted quickly and never looked back.

What's the best advice you ever received? 

To have confidence in myself because I have the power to change things. Make it happen.

What's your proudest achievement?

Succeeding in a mostly male-oriented industry, and never giving up on my desire for promotions. Perseverance and determination guided me through.

What work-related accomplishment are you most proud of during the last year?

Gratitude from my peers. Being recognized means so much to me, because it shows that the projects I worked on and achieved results for were appreciated.

What excites you most about the future of this channel? 

This industry evolves quickly and constantly. We’ll continue having new ideas, challenges and projects in place. I look forward to the future within my company.

What trend or innovation shape the business in the next five years?

The tobacco industry is declining and we’re seeing a growing trend for vaping products. I’m intrigued to learn more about this market and consumer behaviour, and the evolution of this channel.