Cory George is owner of Pinantan General Store in Pinantan Lake, B.C., which has a population of about 500 residents.
RA4SC came together after independent store owners from across the province – who had worked together on a committee about alcohol sales – began sharing the impact contraband tobacco was having on their foot traffic and sales, he says.
“Pinantan General Store used to sell an average of 45 packages per day,” says George, who has had vans selling contraband in his store parking lot. “This past Monday, I only sold five packages of cigarettes.”
Sales really started sliding in July, he says, when the B.C. government began applying PST of 7% on tobacco purchases on top of an already hefty tobacco tax.
He says contraband is being sold out of these vans for as cheap as $200 for four cartons – about $50 a carton. “I am at about a $180 a carton,” says George.
“The profit margin on tobacco ranges from about 2% to 10% for most owners, but now customers are also no longer coming in and buying other product with their cigarettes, like a carton of milk and lottery tickets,” George tells Convenience Store News Canada.
Some owners have had to cut staff and hours to stay afloat, he adds.
RA4SC is backing a solution being proposed by the CICC – a five-point plan Quebec has successfully implemented to curb contraband tobacco. It includes a program, Accès Tabac, that funds police investigations into the illegal market.
“The core to successfully fighting contraband is in enforcement,” says Brownlee. “Police need the power and the resources to effectively combat this problem.”
According to the CICC, the Quebec government spent $14.4 million on its contraband tobacco program and yielded a return of $206 million.
“Every dollar that Quebec has invested in battling contraband has an ROI of $14,” he notes.
Another major part of the industry’s messaging in B.C. is that contraband tobacco is being run by organized crime.
“The contraband tobacco trade is not only tied to organized crime, it is financing it – more guns, more gangs, more grief on the streets,” says Brownlee.
The CICC will soon be extending its “Contraband Costs Us All” campaign to Newfoundland and Labrador, where the RCMP recently seized 2.7 million unstamped cigarettes.
After British Columbia, Newfoundland has the highest tobacco taxes in Canada, and c-store retailers there also being burnt by contraband sales.
“Unfortunately, this a pan-Canadian issue now, stretching from NFLD to B.C.,” says Brownlee.