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Marketing Tactics

  • OCSA winning battles for retailers

    From the fight for beer and wine sales in c-stores and the looming threat of a plastic bag ban in Toronto, to the increasing concern over contraband tobacco and tragic incidents of fuel theft, 2012 was a tough year for Ontario c-store owners.
  • Boost sales with POS materials

    In the small community of Sioux Narrows, Ont., word travels fast. That’s why Anthony Gill, owner of Gill’s Trading Post, uses point-of-sale materials to ensure his customers notice new products and promotional deals available in his store...
  • Transchem environmentally responsible car care

    Transchem offers a variety of custom marketing support items including windmasters, pylons, banners, and arch and coin-op signs. We offer everything you need to promote the environmentally friendly AutoLux and RainCoat names you’ve come to trust...
  • Diesel Exhaust Fluid (DEF) Storage

    Changing regulations in Canada and new diesel engine technology are creating demand for a new product – Diesel Exhaust Fluid (DEF). After extensive research, ZCL Composites Inc., North America’s leading supplier of Fibreglass Reinforced Plastic (FRP) storage solutions, is excited to introduce its underground DEF Storage Tank.
  • Blog: 10 things you should know about Convenience U CARWACS

    Did you know the 10th anniversary of The Convenience U CARWACS Show is just weeks away?
  • Video: 5 tips to improve in-store environment

    Hugh Large is known as the convenience guru, and he knows a thing or two about in-store layouts and merchandising. We caught up with him at The Convenience U CARWACS Show in Calgary and got him to share his top five tips for building a successful in-store environment. Take two minutes out of your day to watch this video.
  • Is your cold vault ready for spring?

    The weather is warming up outside, which means customers will begin looking to the c-store cold vault for thirst-quenching beverage options. Ensure your cooler is ready with a fresh planogram that focuses on bestsellers...
  • 4 (more) innovative ideas

    Already a success in the United States, Esso brought the On the Run brand up north to Canada in 2001, where it has expanded its corporate and franchise store count to more than 450 locations across the country...
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