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Retailer Campaigns

  • CCA raises money for the London Food Bank

    The CCA is working with municipalities on the local level and engaging in community affairs in an effort to spread the word about environmental carwashing practices...
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  • A c-gas superhero connects with customers online

    When an employee suggested creating a Facebook page for Sébastien Poulin’s convenience store last December, he said: ‘Sure, why not?’...
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  • How did the Play Your Part promo do in store?

    At Leo’s Convenience in Grand Falls, NB, the Mars Play Your Part promotion just came to an end. Tania Bellefleur, the store’s manager, says she created in-store excitement around the promotion by engaging in conversation with customers, and ensuring the prepack was prominent and visible in store...
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  • Consumer promotion: One For Me, One For You

    Consumers love supporting brands that support causes, and c-store customers are no different.
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  • Canadian Carwash Association announces new board of directors

    The CCA hosted its Annual General Meeting this past April, where there was a lively debate about the number of board members, but also about the number of suppliers versus the number of operators on the board...
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  • Show you care with Excel WHITE

    For the fourth consecutive year, Excel WHITE has teamed up with the Canadian Breast Cancer Foundation to run its well-known consumer campaign, Chew Because You Care. C-store retailers can get involved with this important partnership by making room for the promotional prepack in store...
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  • OCSA Update

    It’s been a busy spring for the Ontario Convenience Stores Association, as it works on files ranging from Free Our Beer and contraband tobacco to the Ontario budget and the plastic bag ban in Toronto...
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  • Learn to be social

    In every issue of YCM/Octane we share stories from convenience, gas and wash retailers who are using social media to build a community of loyal customers. Pictured above is Scott Knack, owner of Alcona Esso in Innisfil, Ont. Over the last couple of years, Scott and his team have built up a Facebook following of more than 1,400 people. Check out their social media story "Making Friends" in the January issue of YCM/Octane. It's full of innovative ideas and tips to help you learn from their success.
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