Retailer Campaigns

In every issue of YCM/Octane we share stories from convenience, gas and wash retailers who are using social media to build a community of loyal customers. Pictured above is Scott Knack, owner of Alcona Esso in Innisfil, Ont. Over the last couple of years, Scott and his team have built up a Facebook following of more than 1,400 people. Check out their social media story "Making Friends" in the January issue of YCM/Octane. It's full of innovative ideas and tips to help you learn from their success.

Do you want to sell beer and wine in your c-store?

Take two minutes out of your day to watch this video, which features Roland Park, owner of IDA Milk and Variety in Toronto. He'll walk you through three ways to profit from promotions. If you follow these simple tips, you might just see a lift in sales!

Consumer promotions from major suppliers give retailers the opportunity to focus on their customers, providing them with the exciting in-store environment they can’t wait to shop...

In the small community of Sioux Narrows, Ont., word travels fast. That’s why Anthony Gill, owner of Gill’s Trading Post, uses point-of-sale materials to ensure his customers notice new products and promotional deals available in his store...

Transchem offers a variety of custom marketing support items including windmasters, pylons, banners, and arch and coin-op signs. We offer everything you need to promote the environmentally friendly AutoLux and RainCoat names you’ve come to trust...

Industry leaders launch a province-wide ad campaign to help raise awareness about the dangers and the consequences of fuel theft.

POS materials give Nova Scotia retailer a (free!) advantage. As the owner of Weymouth Mercantile, an independent convenience/general store in Weymouth, Nova Scotia, Larry Veinot has learned how to compete, regardless of his size and status.