C-stores can tap into the healthy spooky season trend with playful but healthy alternative to candy. Perfect for customers who ran out of candy or forgot to pick something up for that Halloween party.
Dynamic in-store displays, digital out-of-home (DOOH) ads and mobile app notifications represent a golden opportunity to meet customers in the moment, drive impulse purchases and build long-term relationships.
Mars Canada’s Spooktacular Trends Report finds majority of Canadians plan to celebrate Halloween and unwraps opportunities to make the holiday extra inclusive.