Franklin Fueling Systems inks 5-year agreement with Shell

Franklin Fueling Systems is a global leader in total system solutions for retail petroleum equipment systems


MADISON, WISCONSIN, USA – MARCH 30, 2016 Franklin Fueling Systems, the global leader in total system solutions for retail petroleum equipment systems, announced today a 5 year relationship agreement with Shell encompassing the underground fuel systems available as an option across the branded network of 43,000 retail sites in over 70 countries. Shell branded stations serve 25 million customers per day and sell approximately160 billion litres of fuel annually.

Franklin is uniquely positioned to offer complete retail fueling solutions including Piping and Containment Systems, Submersible Pumping Systems, Fuel Management Systems, Service Station Hardware and Dispensing Systems under one agreement.

As part of this relationship agreement, Shell’s company owned sites and network of dealers, branded wholesalers and licensees all have access to Franklin Fueling Systems’ innovative products and complete end-to-end system solutions.

Franklin’s training, accreditation and assurance services were important factors in securing the contract. Franklin will continue to provide optimized system layouts, which are strategic to reducing total cost of ownership by allowing the design of cost efficient site layouts.

"Franklin Fueling Systems is exceptionally suited to deliver the most innovative and high quality products to meet our clients’ needs," said Jay Walsh, Franklin Fueling System Executive Vice President. "We are the industry leader in complete fuel system solutions. Franklin is committed to building the best fuel stations, with the finest equipment, and in the safest manner."

About Franklin Fueling Systems

Franklin Fueling Systems is a wholly owned subsidiary of Franklin Electric Co., Inc., a global leader in the production and marketing of systems and components for the movement of water and automotive fuels. Recognized as a technical leader in its specialties, Franklin Electric serves customers around the world in residential, commercial, agricultural, industrial, municipal and fueling applications.

About Royal Dutch Shell plc.

Royal Dutch Shell PLC is incorporated in England and Wales, has its headquarters in The Hague and is listed on the London, Amsterdam, and New York stock exchanges. Shell companies have operations in more than 70 countries and territories with businesses including oil and gas exploration and production; production and marketing of liquefied natural gas and gas to liquids; manufacturing, marketing and shipping of oil products and chemicals and renewable energy projects. Shell Retail operates around 43,000 service stations worldwide serving 25 million customers per day and selling approximately 160 billion litres of fuel annually. For further information, visit

This ad will auto-close in 10 seconds