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Harvey's partners with PepsiCo Beverages Canada for summer drink campaign

Initiative meant to celebrate Canadian summers with affordable frozen drinks.
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Harvey's Summer Drinks 2024
Photo: CNW Group/Harvey's

Harvey’s is partnering with PepsiCo Beverage Canada to celebrate summer by giving Canadians a range of summer drink flavours at affordable prices.

Starting at $3, thirsty customers can try Brisk Lemonade, Crush Cream Soda and Crush Orange, or take instead such classic flavours as Vanilla, Strawberry, Chocolate, Orange Cream, and Salted Caramel Milkshakes.

This summertime promotion will also include limited editions shakes in partnership with the NHL, such as Hat Trick Shake blends chocolate, vanilla and strawberry. 

READ:  What's hot in frozen treats?

"Whether you're stopping along the route during your summer road trip, sitting in a park enjoying the heat, or bringing a frozen treat to a pool party, nothing screams summer more than our new frozen drinks," says Michael Nault, chief operating officer, Harvey's. "Our $3 summer drinks promotion gives us the opportunity to raise awareness and excitement for our frozen beverage lineup. We're excited to partner with PepsiCo to bring nostalgic soda flavours to our guests in a way that's refreshing and fun, especially at a time when consumers are shifting to non-alcoholic drinks and crave innovation and variety."

While not part of this summer drink promotion, Harvey’s is making available a Watermelon Strawberry Frozen Red Bull, using Red Bull Red Edition. This is the fourth partnership with Red Bull and this new Watermelon Strawberry Frozen Red Bul joins the existing Original (Lemonade) and Peach.

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