Ask the Expert: Why "FIFA Fever" is the marketing opportunity you can’t afford to missVistar Media’s Scott Mitchell explains how gas stations, convenience stores and car washes can capitalize on millions of fan journeys without becoming an official tournament sponsor. Grand prize winner revealed: Highlights from the 2026 Outstanding Independents Awards Canada Virtual Summit Event celebrated winners, while providing practical business advice to SMEs. WATCH HERE ON DEMAND! CSNC EXCLUSIVE: World Cup fever set to drive traffic for convenience retailers Operators anticipate all-day demand with increased traffic and cross-category sales as fans flood city cores and gathering spaces. 2025 Star Women in Convenience winner: Stephanie Demeo SHINING STAR
