Webinar on demand: Winning with Women ShoppersJoin Colleen Cronin, managing director of Shopper Marketing Media, and Pat Pellegrini, CEO of Vividata, as they share the value of female shoppers and how convenience-gas operators and brands can widen their appeal. CFIB says small business confidence fell to all-time low as trade war ramped upSmall business owners are feeling pessimistic about the months ahead. What’s trending in beverages? Consumers are actively looking for sophisticated alcohol-free alternatives, and the demand isn’t slowing. Using premium to tap into personal values Premium can mean different things. What is important is tying premium to individual preferences and tastes. What's in store for food and beverage at convenience? Ipsos Canada reveals three clashing trends shaping the channel in 2025. C-store IQ: Forecourt Marketing Report Drive fuel customers in-store with promotions that focus on prepared foods and value. OCTANE EXCLUSIVE: Lighting the way to increased traffic at the forecourt and car wash Erin Noonan of G&G Industrial Lighting discusses how the right lighting not only improves customer satisfaction, but also drives profitability. What's trending in immune boosting beverages and snacks Consumers showing greater interest in immune booster shots and drinks, driven by an increasing variety of product options.