Cross-Merchandising

Want to boost sales in the shareable chocolate format? Here are three simple tips to get you started : Get the location right. Shareable chocolate SKUs should be found in-aisle, but bestsellers can be brought to the front to encourage trade-up...

“Overall it’s been an extremely successful promotion. If it’s available again next year, I will, without a doubt, run it again,” says Shirley Estey, operator of Berry Mills Convenience...

The OH HENRY! Stick it to Hunger consumer promotion has been in Scott Atkinson’s Beaver Convenience in Courtenay, BC for a little over a month, and so far, the promotion is a big success...

Watch the video above and learn how confectionery innovation, promotions and displays can help you boost sales. If you’re looking for deals on top-selling confectionery and snack SKUs, look no further than Promo Select...

In her personal life, Shirley Estey, donates her time to the causes she believes in. In her professional life as the operator of Berry Mills Convenience in Moncton, NB, she does the same by supporting consumer promotions that are aligned with charitable causes.

At Leo’s Convenience in Grand Falls, NB, the Mars Play Your Part promotion just came to an end. Tania Bellefleur, the store’s manager, says she created in-store excitement around the promotion by engaging in conversation with customers, and ensuring the prepack was prominent and visible in store...

Devanshu Narang had been in Canada barely three months when he opened his Brucedale Esso convenience and gas location in 2009.

In the c-gas world, it pays to be different. So when Scott Fraser took over the family business at Milne Court Petro-Canada in New Minas, NS in 2001, he decided to shake things up.

After three years of promotional success, Caramilk Key to the Secret is back for 2013, and you can expect in-store sales to reflect the buzz surrounding this popular consumer promotion.