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Digital Marketing

  • 39 states investigating Juul's marketing of vaping products

    Company halts Indonesia e-cigarette sales, throwing Asia expansion in doubt Investigators from 39 states will look into the marketing and sales of vaping products by Juul Labs, including whether the company targeted youths and made misleading claims about nicotine content in its devices, officials announced Tuesday.
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  • Vaping risk awareness campaign launches in Newfoundland and Labrador

    Newfoundland and Labrador is contributing $75,000 to an advertising campaign intended to raise awareness about the risks of youth vaping.The Newfoundland and Labrador Alliance for the Control of Tobacco, which receives $210,000 annually from the province, announced the campaign called ``The New Look of Nicotine Addiction'' in St.
  • 7 ways c-stores are catering to millennials

    From the beginning, convenience stores were ready-made to serve the youth market – with a large range of products and services specifically aimed at teens and young adults with spare change burning a hole in their pockets.
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  • Innovation at the pumps

    Manufacturers up the ante with new tech Fuel dispensers and related equipment have come a long way since 1907 when Canada’s first retail gas site opened to the public in Vancouver at Cambie and Smyth.
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  • Coinless Mobile: Go mobile. Go unlimited. Stay simple

    A mobile app with a wide variety of features?
  • 7-Eleven Canada says Aloha

    January is cold, dark and gloomy and 7-Eleven Canada aims to help with the post-holiday blues, pulling customers out of their winter slumps.
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  • The challenge of gender bias

    For every ad featuring strong women and girls, there’s the inexplicable product marketed specifically to women—even though it doesn’t have to be.
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  • Charging forward

    It just got easier to reduce motorists’ cross country carbon footprints.
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