Prepare your store for winter success by optimizing layouts, stocking seasonal essentials and leveraging smart promotions to boost customer satisfaction and drive sales throughout the colder months.
Jess Spaulding, chief marketing officer, Frito Lay Canada, discusses what Canadian fans and retail partners can expect. Plus, why the deal is meaningful to her, personally.
Seize the opportunity and consider better-for-you treats to build momentum in the lead up to Christmas, the biggest period of sales for candy and chocolate.
