Marketing Tactics

Change is not only the one constant in life, but essential to running a successful business, according to Jasmin Faucher. “If you don’t change anything, nothing will change,” states the co-owner of Dépanneur Simone, a convenience store and gasoline station in Saint-Mathias-sur-Richelieu, south of Montreal.

It’s tough out there for c-store owners, but the issues that matter most in the industry are the exact ones being tackled by the OCSA. Here’s a breakdown of recent wins, files and developments from Ontario’s c-store association...

The CCA is working with municipalities on the local level and engaging in community affairs in an effort to spread the word about environmental carwashing practices...

Watch the video above and learn how confectionery innovation, promotions and displays can help you boost sales. If you’re looking for deals on top-selling confectionery and snack SKUs, look no further than Promo Select...

When an employee suggested creating a Facebook page for Sébastien Poulin’s convenience store last December, he said: ‘Sure, why not?’...

In her personal life, Shirley Estey, donates her time to the causes she believes in. In her professional life as the operator of Berry Mills Convenience in Moncton, NB, she does the same by supporting consumer promotions that are aligned with charitable causes.

Want to run a more successful foodservice program?

At Leo’s Convenience in Grand Falls, NB, the Mars Play Your Part promotion just came to an end. Tania Bellefleur, the store’s manager, says she created in-store excitement around the promotion by engaging in conversation with customers, and ensuring the prepack was prominent and visible in store...