Couche-Tard names Amy Jenkins as head of global private label
Alimentation Couche-Tard has appointed Amy Jenkins as the new global head of its private label and owned brands.
The announcement was made on LinkedIn by Jenkins who wrote that she is “looking forward to this new chapter in my career and working with this talented team. A huge thank you to everyone who has supported me on this journey so far.”
Jenkins come to the operator of Circle K from home improvement retailer Lowe’s Companies In. where she had held the positions of director, brand analytics and senior manager, brand analytics for Lowe’s Private Brands.
She is taking over the role once held by Rodney Blanton, who left the after some two-decades with Couche-Tard to take a position with Amazon Go.
READ: Circle K rolling out beverage alcohol at 600 locations in Ontario
Jenkins appointment comes at a time that Couche-Tard is looking to expand its private label products.
During an analyst briefing in September, Alex Miller, chief operating officer and CEO-elect said as consumers look to stretch their finances and get more out of their food and beverage purchases, and turning to convenience operations to help them do that, “we're really going to focus on meal bundles and leveraging our service expertise with food to drive that and also continuing to focus on private label. Private label, we see customers choosing private label. Private label is growing for us high single digits, low double digits in all of our geographies. We will add over 100 products in private label this year and look to continue to push those.”
