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Learn to be social
In every issue of YCM/Octane we share stories from convenience, gas and wash retailers who are using social media to build a community of loyal customers. Pictured above is Scott Knack, owner of Alcona Esso in Innisfil, Ont. Over the last couple of years, Scott and his team have built up a Facebook following of more than 1,400 people. Check out their social media story "Making Friends" in the January issue of YCM/Octane. It's full of innovative ideas and tips to help you learn from their success.
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How to become a multi-site success
While other teenagers were embroiled in the usual high school drama, Lucky 13 owner Ray Seguin was off to a precocious start in the retailing game, hatching business plans with his siblings for what has become an independent c-store chain in the North Bay, Ont. area...
