Beverage Alcohol

"Create strong call outs for your local/craft sections, as this attribute becomes increasingly important and top of mind for shoppers."

"While every store is mandated to carry 40% Ontario VQA wines, the reality is that the sales alone warrant this and more. Load up on best-sellers and enjoy the success."

"A lot of our partners have completely sold out on a Friday night before a long weekend, just because a nearby summer party bought them out. Keep more than you need and plan around the weather."

"Convenience retailers can lean into flavour, ensure core products are well-stocked and chilled, and don’t overlook the growing demand for low and no alcohol options."

"Sparkling wine continues to be a standout category with strong momentum, as consumers increasingly view it as an everyday indulgence rather than a product reserved for special occasions."

"We have noticed that larger format wines are popular with convenience store shoppers, especially in areas close to cottage country."

"We’re seeing a lot of innovation in flavours and more premium cocktail-style offerings, Have a good assortment of styles and brands to fit the range of RTD occasions."

"We’re seeing a clear trend toward premiumization—shoppers want to invest in quality, seeking out elevated experiences, whether that’s a smooth craft lager or a sophisticated hard seltzer."

"Many consumers are now seeking nostalgia, bold flavour, and authenticity: This season, full-flavoured, personality-driven beverages are back in a big way."

"Shoppers are often looking for small formats—single cans or six-packs—because it’s about occasion-based convenience."