Amanda Newell appointed president of Adapt MediaStar Women in Convenience 2025 winner Amanda Newell has been promoted from chief revenue officer to president of Adapt Media. Ask the Expert: Why "FIFA Fever" is the marketing opportunity you can’t afford to missVistar Media’s Scott Mitchell explains how gas stations, convenience stores and car washes can capitalize on millions of fan journeys without becoming an official tournament sponsor. Ferrero Canada partners with Canada Soccer for FIFA world games Partnership positions Ferrero to capitalize on the 2026 FIFA Men's World Cup and the 2027 FIFA Women's World Cup. Inaugural iDREAM Awards to celebrate emerging Canadian changemakers at Sankofa Day event $5 million in media grants to be awarded at the VIP celebration featuring a special DJ performance by Kardinal Offishall. PepsiCo partners with Formula 1 PepsiCo’s bringing Sting Energy, Gatorade, and Doritos to Formula 1’s global fanbase. Tim Hortons partners with Ryan Reynolds to launch breakfast menu box Ryan's Scrambled Eggs breakfast boxes being promoted with Maximum Effort social media and television campaign. Danone launches Oikos Pro for Canada Danone’s popular Greek-style yogurt will come in six different flavour options under the Okios Pro label. Multinational food and beverage firms push Canadian-made products amid tariff spat Canadians are looking for ways to support domestic businesses that could be hurt if tariffs come into play. Ferrara Launches Nerds Gummy Clusters Berry in Canada Nerds Gummy Clusters Berry launch supported with football themed event and commercial. Tim Hortons to mark Remembrance Day with free hot beverages for vets Restaurant owners across Canada to offer free hot beverages to veterans and Canadian Armed Forces on November 11. 1 2 3 4 5 Next Last