Gatorade Canada announces continued commitment to Professional Women’s Hockey League
Gatorade Canada is proud to announce that it will be expanding its roster of elite athletes and welcoming up-and-coming hockey player and 2024 Professional Women’s Hockey League (PWHL) first-overall draft pick, Sarah Fillier to its team.
As an inaugural sponsor of the PWHL, Gatorade Canada said this partnership is a testament to Gatorade’s longstanding commitment to fueling great athletes and supporting women’s hockey.
“Gatorade has a long history of helping fuel the next generation of top athletes, and we are excited to welcome Sarah to the Gatorade family as we kick off another exciting season partnering with the PWHL,” said Lourdes Seminario, senior director of marketing, sports nutrition, Canada. As an exciting new talent in women’s hockey, Sarah brings an unmatched level of energy, determination, and skill to the ice—qualities that perfectly align with Gatorade’s mission to fuel greatness in sport. We can’t wait to support her rise and watch her inspire the next generation of players."
READ: Gatorade Canada partners with the Professional Women's Hockey Players Association
Prior to making her professional league debut next month, Sarah Fillier has earned four gold medals on the world’s biggest stages, Rookie of the Year in three different collegiate leagues and was chosen first-overall in the 2024 PWHL draft. This partnership celebrates Fillier’s incredible achievements and seeks to amplify her upward trajectory as she prepares for her first season.
“It’s truly an honour to join the Gatorade family alongside the world’s most elite athletes,” said Fillier. “I’m proud to work with such an iconic brand that is empowering the next generation of athletes to never give up on their dreams.”
To celebrate the announcement, Gatorade Canada launched a video welcoming her to the team that can be viewed on Gatorade Canada’s YouTube, here.
