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Kawartha Dairy launches limited edition Tragically Hip-inspired flavour

The Tragically Hip will donate a portion of sales from The Tragically Chip ice cream to support the Breakfast Club of Canada.
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Kawartha Dairy tub of Tragically Chip ice cream
(CNW Group/Kawartha Dairy Limited)
Kawartha Dairy tub of Tragically Chip ice cream
(CNW Group/Kawartha Dairy Limited)

Kawartha Dairy announced a new partnership with the iconically Canadian band, The Tragically Hip, to create a new premium ice cream flavour "The Tragically Chip." 

The flavour is a play on the band's name and features a blend of maple whisky flavoured ice cream, with dark chocolate chunks and a black cherry ripple. 

This collaboration is about more than creating a new, Canadian-themed ice cream flavour. Kawartha Dairy and The Tragically Hip will donate a portion of sales from The Tragically Chip to Breakfast Club of Canada, supporting its mission to help kids nationwide access a nutritious breakfast.

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"We are thrilled about this partnership with Kawartha Dairy and the opportunity to raise money for an amazing organization like Breakfast Club of Canada" says The Tragically Hip in a press release. "Communities have always turned out to support us and we will always do what we can to support them."

Bobcaygeon, the village where Kawartha Dairy was founded almost 90 years ago, was also the place that inspired The Hip's beloved song of the same name. Both were born in humble, small towns and built their success by remaining authentic to their roots and embracing communities across Canada like family.

The Tragically Chip will be available for a limited time this summer, starting on June 22.

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