Rabba co-hosts ninth annual Super Bowl Party at Good Shepherd Ministries
In what has become an annual tradition, Rabba Fine Foods partnered with Good Shepherd Ministries to bring warmth, food and companionship to Toronto’s most vulnerable during Sunday’s Super Bowl Game telecast.
At the downtown Toronto location of Good Shepherd Ministries more than 120 men experiencing homelessness were given a hot meal and other essentials the men could take with them while being able to watch Super Bowl LIX between the American Football Conference (AFC) champion Kansas City Chiefs and the National Football Conference (NFC) champion Philadelphia Eagles.
“The invaluable work carried out year-round by the Good Shepherd and its team is truly inspiring,” said Rick Rabba, president of Rabba Fine Foods. “This annual event offers a brief but meaningful respite for Toronto's homeless community during a time of year when they are often overlooked.”
Along with Rabba Fine Foods, Pizzeria Libretto, Maple Leaf Foods, Lassonde, Wonderbrands, Campbell’s, Coca-Cola Canada Bottling Limited and Conagra provided food and drinks for the game-day feast: gourmet pizza, perogies, hamburgers and hot dogs, crispy fries and onion rings, and cotton candy. In addition to this, thousands meals, snacks and fresh produce, along with hundreds of winter clothing items, were provided to assist in sustaining the community beyond game night.
READ: Rabba with Danone and partners make holiday donation to Food Banks Mississauga
“This event goes beyond serving a hearty meal,” continued Rabba. “We’re happy to contribute to a welcoming space where guests can unwind, share a game with others, and momentarily set aside their worries to enjoy the simple excitement of cheering for their favourite team.”
In 2024, Good Shepherd Ministries served more than 330,000 meals, providing between 900 and 1,000 meals and snacks per day. As homelessness and food insecurity rise, shelters see a growing demand for services and donations.
“We are honoured to partner with Rabba for the ninth annual Super Bowl celebration. Through the Rabba Roots program and with its many partners, Rabba is recognizing the need for community members to work together to provide compassionate care for the most vulnerable among us,” says Adrienne Urquhart, director, fundraising and public relations at Good Shepherd Ministries. “Through this partnership, not only are they responding directly to the food insecurity crisis we are experiencing in Toronto, but also recognizing the need to acknowledge and celebrate each individual.”
