Tim Hortons Holiday Smile Cookie campaign launches
Tim Hortons Holiday Smile Cookie campaign is back,
The annual holiday tradition which last year raised $10.7 million and has raised a total of $20.5 million since the campaign launched in 2023 will once again use all the proceeds collected to support to local charities, community groups and Tim Hortons Foundation Camps.
"The holidays are a season of kindness and generosity, made even brighter thanks to Tim Hortons restaurant owners and the countless guests who support our annual Holiday Smile Cookie campaign," says Axel Schwan, president of Tim Hortons. "With 100% of proceeds from every cookie sold donated to local charities, community groups and Tims Camps, Holiday Smile Cookies are a simple and delicious way to make a real difference in your community."
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"As we kick off Holiday Smile Cookie Week, we're inviting Canadians to help make a meaningful difference in their own communities," says Caroline Barham, president of Tim Hortons Foundation Camps and a Tim Hortons restaurant owner. "Every cookie purchased supports the Foundation's at-camp and in-classroom programs, which help underserved youth build confidence, develop leadership skills, and discover what they're capable of."
