Have you ever asked yourself, “How much better is a paper shopping bag versus a plastic one?” or, “Which would be better for the environment?” How do consumers evaluate sustainability in a world full of disposable conveniences?
Brendan Witcher, a principal analyst with market research company Forrester, will provide attendees of the 2019 Path to Purchase Expo (P2PX) with a roadmap for transformation.
The Tobacco Product Regulations (Plain and Standardized Appearance) calls for the use of drab dark brown colour on packs and prohibits the use of any design elements, logos or product branding.
You can now buy beer in New Brunswick grocery stores, but the Atlantic Convenience Stores Association says its members are being short-changed by the move.
Rainn Wilson, perhaps best known for playing Dwight Schrute in The Office, will share the story behind his career in a keynote address at the 2019 Path to Purchase Expo (P2PX).
