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Marketing Tactics

  • 7-Eleven Canada delivers new pizza program

    7-Eleven Canada is inviting Canadians to visit the new pizzeria in their neighbourhood, as the c-store introduces a new lineup of hand panned pizzas made with Canadian ingredients.
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  • Ontario considering ban on flavoured vaping products, health minister says

    The Ontario government's concern for young residents is prompting it to entertain the idea of banning flavoured vaping products, the province's health minister said last week, as another Canadian province finalized its own prohibition on the popular items.
  • Update: A brief look at provincial approaches to vaping regulations

    With the growing popularity of e-cigarettes, or vaping, health organizations across the country have been pressing for action to limit what they see as a health threat _ particularly to young Canadians.
  • ‘Flexitarianism’ takes centre stage at plant-powered summit

    While vegans and vegetarians might seem an obvious market for the growing number of plant-based products being launched right now, grocers and foodservice operators would be wise to focus on the ever-increasing number of “flexitarians”—people who eat mostly plant-based foods, but who also eat meat and other animal products in moderation.
  • Retail resolutions

    As c-store operators it’s easy to get caught up in the day-to-day of running your business.
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  • Western separatism, pipeline delays weigh on corporate mood at Alberta forum

    Ongoing environmental criticism, delays in building oil pipelines and a surge of separatist sentiment following the last federal election are hurting Alberta's reputation, presenters at a business forum in the Alberta mountain resort town of Lake Louise said Friday.The rise of the western Canadian separation movement or "Wexit'' cost Calgary an opportunity to attract a major technology head office, said CEO Mary Moran of Calgary Economic Development during a speech at the event."We as an organization just lost a 1,000-person company that didn't come to Calgary, selected another city, because they're concerned about Wexit,'' she said.
  • Sweet strategies to drive seasonal candy sales

    The holiday season is in full swing and these seasonal insights can help convenience store retailers increase product sales.
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  • Au Coin Duluth serves 250 craft beers and countless customers

    Montreal dépanneur owner Clermont Cloutier believes in the power of a smile.
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