Shopper Marketing / Engagement

The largest consumer survey of product innovation reveals winners in 40 categories, including several that feature heavily in convenience stores and a 7-Eleven Canada private label frozen treat.

The chief strategy officer from Bond, a loyalty and customer engagement company, reflects on what the changes mean for operators and what's ahead for 2026.

For convenience retailers operating Shell-branded locations, the integration is expected to drive increased visit frequency and basket size.

Oreo’s cookie packs featuring Avengers, Spider-Man, X-Men and Fantastic Four will debut in Canada on February 2.

Ditching ‘one-size-fits-all’ points systems is essential. Industry leaders are winning by leveraging data, gamification and exclusive services to build deeper, more meaningful engagement with customers.

As the definition of convenience shifts, c-stores of all sizes are meeting customers where they’re at—increasingly, it’s their front door.

Limited-edition flavour.

With a focus on advanced hydration and functional ingredients that appeal to a wide audience beyond just athletes, sports drinks are booming, making convenience stores essential partners for continued growth.