Forecourt

Think of any positive shopping experience you’ve had. Its success was likely a result of how easily you found what you were looking for and how long it took to make the purchase. This may seem like retailing 101, but being efficient is an increasingly difficult task in the convenience-gas channel, where customers are extremely time-pressed, and new SKUs constantly flood the market. But one key merchandising tool offers retailers a surefire way to simplify the in-store environment: planograms.

Merv Jebb considers himself to be a lucky c-store owner. Since he bought Virden Hi-Way Grocery in Virden, Manitoba two and a half years ago, he’s never had trouble finding or retaining great part-time staff...