Digital Marketing

Brewer looks to elevate its presence on shelves with a premium aesthetic for consumers.

Canadian campaign part company’s North American themed “Celebrate Everyday Greatness.”

Acquisition looks to enhance CPG shelf visibility with AI-driven insights.

Goal is to have some 9,000 Circle K and Couche-Tard stores in the international Too Good To Go network by year-end, enabling customers to buy and enjoy unsold food.

CICC has identified more than 90 e-commerce sites that are illicitly retailing an entire suite of nicotine products.

As consumers increasingly seek affordable and convenient meal options, convenience stores are emerging as a competitive alternative.

Study finds people still wish to indulge their snack cravings and are using technology to find the best price and retailer with interesting offerings.

Victoria Cromie, managing director for Canada at Mars United Commerce, discusses the agency’s first Retail Media Report Card and why it’s not too late for c-stores to get in on the action.