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Marketing Tactics

  • B.C. man's lawsuit over marketing of Canada Dry ginger ale settled for $200,000

    The maker of Canada Dry ginger ale has agreed to pay more than $200,000 to settle a class-action lawsuit launched by a B.C.
  • The temperature is rising on the sales of cough and cold products

    The sales potential for cough drops and cold remedies is nothing to sniff at in c-store channels, especially for the upcoming cold and flu season. The numbers paint an interesting picture of the potential.
  • Understanding the new food consumer

    People’s relationships with food changed this year.
  • Mingle with colleagues across the country at the Star Women in Convenience Awards

    The Star Women in Convenience Virtual Awards Celebration is a unique opportunity for industry stakeholders from across the country to not only champion women in convenience, but also connect and network with colleagues and friends.
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  • New reserve-based gas station honours tax rights

    Bayside Convenience and Gas sells fuel at 35% offWhat if we offered a service that rightfully belongs to Onkwehon:we?This thought is exactly what drove Gail (Scotty) Nelson and her husband Larry Daye to build a gas station that would provide fuel tax exemption to their clients.On October 6, Bayside Convenience store became the first gas station not only in Kanesatake but in its sister-community Kahnawake, where drivers can fill up their car without having to pay tax.“If you tank up, you save a lot of money,” said Nelson.The Revenu, Quebec program was introduced in 2011 so that anyone with a registration card from reserves or settlements could benefit from fuel tax exemption.
  • Are you eligible for the Canada United Small Business Relief Fund?

    The Canada United Small Business Relief Fund (CUSBRF) is designed to help small businesses offset the cost of expenses to reopen safely or adopt digital technologies to move more of their business online in the wake of the COVID-19 pandemic.
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  • Meet your match at 2020 Convenience U CARWACS Show West Digital

    Registration continues for The Convenience U CARWACS Show West Digital, which kicked off November 4 and features exciting matchmaking capabilities that will connect attendees with key suppliers across North America.
  • Western Canada’s Go-To Petroleum Equipment Distributor

    Keller Equipment Supply began its operations in 1968 and continues to provide quality petroleum and industrial equipment throughout Western Canada, with four stocking locations in Calgary, Edmonton, Vancouver, Winnipeg and a sales office in Vernon, B.C.
  • Holiday socializing 2.0: Eat, drink and be wary

    With the constant uncertainty and change that is prominent in a COVID-19 environment, it is vital that we look towards the face of this new reality and consider how we might adapt upcoming fall and winter celebrations.Undoubtedly, foods and beverages will remain at the centre of these celebrations, particularly during the upcoming treat-focused Halloween 2020 season and into the myriad of winter social occasions.
  • Holiday socializing 2.0: Eat, drink and be wary

    With some adjustments, foods and beverages will remain at the centre of celebrations.
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