GILBARCO VEEDER-ROOT ACQUIRES OUTCAST MEDIA
GREENSBORO, N.C. – January 13, 2014 – Gilbarco Veeder-Root, the worldwide leader in retail petroleum technology, announced today that it has reached a definitive agreement to acquire Outcast Media, the fastest growing video network at the pump. Outcast will operate as the media business unit of Gilbarco, putting the combined company in a unique position to create the largest network of one-to-one TV experiences for the on-the-go consumer.