Frozen beverages are ready for a post-lockdown comebackSelf-serve beverage sales took a hit during the pandemic, but new flavours and strategic promotions in frozen are getting things flowing again. Flexible and forward-thinking: Innovations in store fixturesMatrix Marketing highlights the latest retail solutions that can enhance the customer experience and boost sales Sponsored Category Check: Water works New products quench consumers’ growing thirst for sparkling water. Nestlé and Starbucks to bring RTD coffee beverages to new markets 2021 Star Woman in Convenience winner: Judi Saliba Senior sales executive, TFI Food Equipment Solutions 2021 Star Woman in Convenience winner: Cynthia Moscato Senior marketing manager, Quebec West Division, Couche-Tard 2021 Star Woman in Convenience winner: Melissa Kwok Manager, Canadian marketing channel execution, Parkland Corporation 2021 Star Woman in Convenience winner: Laura Gray Marketing director, PepsiCo Beverages Canada 2021 Star Woman in Convenience winner: Marie-Andrée Bourgeois Sales director, Kind Snacks Imperial Oil and Loblaw expand PC Optimum loyalty program Points will be redeemable on gas, car washes at Esso stations. Frozen assets With Canadian consumers seeking affordable indulgence, ice cream and icy treats are well poised for a sizzling summer. Kerry identifies 7 global taste trends First Previous 8 9 10 11 12 Next Last
