Retailer sees agentic AI shopping—where AI assists people in researching, comparing and buying products—as a natural evolution of how customers want to shop.
Leila Fenc of the Petro-Canada CareMakers Foundation will be joined by Roxanne Joyal, &Back Coffee; Kathy Murphy, Coke Canada Bottling; and Rick Rabba, Rabba Fine Foods is discuss how values drive value.
The companies aim to help brands reach more customers in high-traffic, high-frequency retail environments and give fuel retailers new revenue through digital advertising.